Everywhere you turn there is some mention of AI, regardless of the industry that you are looking at. Whether it is travel, gaming, shopping or many of the fancy apps that you have on your phone, AI is powering things.
Just what kind of role does artificial intelligence play in these areas? The consumer end-user only sees the tip of the iceberg when sitting down to watch a film or play the latest video game. All the work and development that has gone on behind the scenes to get to the launch of a latest hit single for example, largely goes unseen.
AI plays a starring role in a lot of what we consume from sports betting offers like the Betway Nigeria welcome bonus, to accurate in-play betting odds. It’s only getting more and more involved as well. Here are some of the ways that artificial intelligence and deep learning are wrapped up in some mainstream industries.
What You Watch and Listen Too
Streaming services are massively popular. Platforms like Netflix give users endless choices of what to watch, and their goal is to keep you watching. That’s where AI-powered algorithms that look at the user data dictate what you may watch or listen to in the future.
The compiled data helps the streaming platforms direct new personalised recommendations to individuals. So if you have been having a deep dive into the latest Japanese horror movies, then you are going to get very targeted future recommendations based on that watch history.
It Starts With the Creation
But you can rewind things even further to the point of creation and see the involvement of AI. It plays a huge part in content creation like with special effects in movies. Things can automatically be generated with the input of AI, such as the filtering of colours or even stabilising shots and keeping the general thematic view of a film.
Character creation is another big part of this, which is going to enhance the quality of animated output. AI can be used for things like tracking facial expressions or computing the realistic movements of animals to bring the latest new film creature to life.
But it’s not just the visual content because AI can create music scores as well. Instead of long waits for composers to put entire film scores together, the computing power of AI can speed things up dramatically in churning out the musical output to fit the mood of a particular scene.
Getting It Write?
One of the big natural fears about AI is that it will strip away creativity. Already anyone dipping into current online artificial intelligence tools can set requests to come up with passages of text, write a poem and even a song.
AI can easily suggest themes, story outlines and even focused learning plans that could be used for the creation of serious content. Deep learning can even make edits to scripts and potentially improve upon any kind of narrative structure and dialogue within them.
So the latest hit song that comes on the radio probably has a heavy AI influence behind it, potentially from the initial creation of lyrics, to autotuning, chords and timing. The recording software, post-processing and everything involved mean the final product is a long way from the initial recording.
Gaming Hits The Heights
Gaming is a huge industry and titles continue to improve all the time. From the big multiplayer games and the massive, stunning visual platforms that can be found in the amazing Unreal Engine games, there is no sign that this sector is slowing up.
The expansion of Esports and professional gaming means that AI is only going to get more heavily involved in game design. The improvement of game mechanics and procedural content generation, and even how those Non-Player Characters act is pushing gaming experiences to whole new levels.
Then throw in the further advancements that will come through augmented and virtual reality gaming. The improved processing power of deep learning is going to drive that angle a lot in the future, taking players even deeper into the immersion of realistic physics and simulations.
There’s potentially another huge important area that AI will play in gaming. That is the ability to shut down cheats. Hacks and cheats are, unfortunately, wrapped up in gaming as some players exploit any loopholes to get an advantage. AI engines could shut down those loopholes through player data.
In Summary
AI is already here. It’s not going away and more and more of what we consume, from browsing the internet, to what we listen to, watch and bet on, is going to be influenced by artificial intelligence. It is already embedded into the present of most industries and most certainly will be in the future of them.
