With a sports-themed event titled ‘itel Soccer Fest, itel Nigeria recently embarked on a thrilling campus activation journey, bringing the passion of football to the heart of three prestigious tertiary institutions across Nigeria.

The brand aimed not only to entertain but also to connect with the vibrant energy of young Nigerians.

The universities chosen to host this electrifying event were Federal University, Dutsin-Ma in Katsina State, Bayero University in Kano State, and the University of Ilorin in Kwara State. From the moment itel Soccer Fest kicked off, it was clear that this was more than just a game – it was an experience that united students in the spirit of teamwork, competition, and camaraderie.

Students from various departments and backgrounds eagerly participated in friendly matches, showcasing their football skills while cheering on their respective teams. The atmosphere was electric, with cheers and laughter echoing across the campus grounds as goals were scored and victories celebrated.

Speaking about the initiative, itel Nigeria’s Marketing Manager, Oke Umurhohwo, emphasized the brand’s commitment to the youth: “At itel, we believe in the power of young people to drive positive change and shape the future. Our goal is to make life easier for them by providing innovative and affordable technology solutions that enhance their experiences and empower their aspirations.”

Beyond the football matches, itel Soccer Fest offered an array of engaging activities, including halftime entertainment, interactive booths showcasing itel’s latest smartphones, and exciting giveaways. Lucky winners walked away with brand-new itel devices, adding an extra layer of excitement to an already thrilling event.

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The impact of itel Soccer Fest extended beyond the campus grounds, resonating with students long after the final whistle blew. Through this activation, itel Nigeria reaffirmed its position as a youthful and aspiring brand, deeply invested in the dreams and aspirations of young Nigerians.

itel Soccer Fest left behind a legacy of unity, joy, and unforgettable memories on each university campus.

With the success of this event, itel Nigeria continues to champion the spirit of youthfulness and innovation, paving the way for a brighter future for the next generation.

According to itel’s Marketing Manager, “We are not just a brand – we are a movement. Together with the youth of Nigeria, we are on a journey to make dreams a reality and create a better tomorrow for all.”

Itel Soccer Fest may have come to an end, but its impact will live on, inspiring young minds to dream big, play hard, and kick goals both on and off the field.